You’ve got hidden potential. We’ll help you unleash it.

We are a global insight and strategy consultancy

We believe it’s not just about what clients don’t know, but it’s about focusing on what they can do to get better.

We partner with clients to help unleash their hidden potential and give them an edge.

How we do it

McCafé, McDonald’s

Enabling McCafé to own take-away coffees.

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The Leading Edge enlisted to launch new offer from BPAY

The Leading Edge enlisted to launch new offer from BPAY

Owner of BPAY, the Australian bill payments scheme, announces it is working with of a suite of Australian agencies including The Leading Edge and sister Enero agencies.

Election implications for brands

Election implications for brands

Even if you were lucky enough to enjoy an even longer Easter break than most, Tuesday’s unexpected news might have caught your attention. The government wants a general election.

Face to face value

Face to face value

Pacing the aisles and wondering if there’s a better way?

How to make your mobile app a success

How to make your mobile app a success

90% of mobile activity is now app-based, and as of June 2015, there were 1.5 million apps. However, while there are many new things we can do as a result of apps, by and large, apps haven’t changed the kinds of things we do – they simply change the way we do them.

  • APAC

    APAC

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    +61 2 9258 4444
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    Pyrmont NSW 2009
    Australia
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  • EMEA

    EMEA

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    +44 0 203 053 1144
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    London EC2A 2BB
    United Kingdom
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  • Americas

    Americas

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