With American Football gaining in popularity in the UK, is it only a matter of time until the sport has a formalised league? Zach Kemp-Hall explores the sport’s potential on this side of the pond.
By Zach Kemp-Hall, Research Exec | London - 30 Jan 2019
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Gillian O'Sullivan appointed Global CEO at The Leading Edge
APAC CEO Gillian O'Sullivan takes up Global CEO role as EMEA CEO Chris Paxton makes an internal move to sister agency Hotwire.
By Hema Chauhan, Senior Marketing Manager - 30 Jan 2019
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The power of ambassador partnerships
With brands increasingly partnering with ambassadors, Florrie tells us why it’s important for brand values and vision to sit at the heart of the relationship for it to be successful.
By Florrie Hodgkinson, Research Executive | London - 07 Dec 2018
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The Pursuit of GREATNESS event recap
Watch the films to find out what was talked about at our Sydney event
By Hema Chauhan, Senior Marketing Manager - 02 Oct 2018